A garment entirely Made in Italy, which fully enhances the female figure and convinces with comfortable wearability. UP*Jeans was founded ten years ago and is inspired by the girls of the new millennium. Pleasant, enjoyable and great materials for the most frenzied and stressed day. A versatile jean, that allows the wearer to feel free, sensual, charming and beautiful. The perfect garment for a sporty woman, who seeks in her day-to-day living a simple and exclusive elegance.