AlphaTauri, the Austrian fashion brand founded by Red Bull, redefines clothing through contemporary design and textile innovations. The name AlphaTauri comes from the brightest star in the constellation of Taurus and is therefore a tribute to Red Bull. As part of the Red Bull family, AlphaTauri combines aesthetics, style and technology, sets new standards and inspires both athletes and fashion enthusiasts. This unique approach ensures that AlphaTauri clothes deliver a sophisticated silhouette without compromising on technical excellence. The brand stands for innovation, comfort and functionality and takes fashion to a new level of performance and comfort. AlphaTauri's innovative technologies include water-repellent materials, packable systems, 3D knit and Taurobran. Every piece of AlphaTauri clothes is designed to adapt to a dynamic lifestyle. Shop now futuristic jackets, pants, shirts and much more for women!
