Melting away…

Strawberry-kisses, shore stories & the sweet taste of la dolce vita come together in our MAXIMILIAN SS24 Campaign ‘Gelato?’. Together we celebrate the kaleidoscope of fashion, where styles are as diverse as the spectrum of colors and shapes. Regardless of gender, age, body type or ethnicity, there is a powerful force that transcends boundaries and connects us all with a lightness of touch. In a fragmented and often divided world, we embrace the collective spirit of creativity, joie de vivre and excitement. Breathe in the breeze of courage and embark on an unforgettable and fashionable escape to yourself.